Desiree Joule-Adam

Desiree Joule-Adam

Desiree is the Deputy Director of Communications & Development for the African Women’s Entrepreneurship Cooperative (AWEC), a program founded at the Center for Global Enterprise.

She is responsible for promoting the organisation’s brand and activities as well as cultivating stakeholder relationships and new partnerships. With a background in business, media, telco, education and youth empowerment, she is also passionate about facilitating project initiatives and opportunities to engage in Africa’s development.
Prior to joining CGE, Desiree worked as a media liaison for the government of the Emirates.

Her passion for Africa’s overall development has led to current advisory roles for Amref Health Africa UK, Africa’s leading health charity who work with women and girls to secure the right to health and break the cycle of poverty across Africa; The Policy Centre for African Peoples, a youth empowerment NGO and Ada Labs (Kenya), an AI driven Pan African Tech hub actuating the tech revolution globally from the continent.

She holds a degree in Media and Business Applications from Birkbeck, University of London.

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