July 9, 2015
Emerging Platform Economy Conference
The Center for Global Enterprise (CGE) is honored to partner with Boston University Questrom School of Business and the MIT Initiative for the Digital Economy for a two-day conference in Boston to debate the business, economic and policy implications of the emerging platform economy.
The Platform Strategy Research Symposium and the MIT Platform Strategy Summit will take place over two days, July 9 and 10. The first day is designed to provide a forum for academics to share their latest research and will be held at Boston University Questrom School of Business¹s Executive Leadership Center. The second day is designed to provide a forum for executives to share experiences and challenges and will be held at the MIT Media Laboratory. The conference is part of the CGE’s 2015 research agenda to explore the implications of the Emerging Platform Economy.
Platform businesses can be found in a growing number of industries including social networking (Facebook, LinkedIn); internet auctions and retail (Amazon, eBay, Angie¹s List); and urban transportation (Uber, Lyft, Sidecar), among many others. Organizations are finding their current business models to be increasingly insufficient or ineffective for addressing the challenges and behavior of platform based markets. Understanding the power and value of the multi-sided platform economy and the implications on incumbent enterprises has never been more
The 2-day program will gather experts, academics and leading business figures and will include an inaugural presentation of the CGE’s Global Platform Survey and a keynote address from Jean Tirole, recipient of the 2014 Nobel Memorial Prize in Economics and highly cited platform scholar. In addition, the conference agenda covers a wide range of topics with a lens on the platform economy including:
- Growing economic significance of platform business models
- Globalization of platform businesses
- Survey of regional platform business dynamics in Europe, China, India and Africa
- New areas of platform rapid growth including transportation, healthcare, money and work
- Incumbent firm strategies for meeting platform competition